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Media Programming Directors

Direct and coordinate activities of personnel engaged in preparation of radio or television station program schedules and programs, such as sports or news.
  • Summary

  • Details

  • Work Activities

    • Act as a liaison between talent and directors, providing information that performers or guests need to prepare for appearances and communicating relevant information from guests, performers, or staff to directors.
    • Coordinate activities between departments, such as news and programming.
    • Check completed program logs for accuracy and conformance with Federal Communications Commission (FCC) rules and regulations and resolve program log inaccuracies.
    • Cue announcers, actors, performers, and guests.
    • Conduct interviews for broadcasts.
    • Monitor network transmissions for advisories concerning daily program schedules, program content, special feeds, or program changes.
    • Direct setup of remote facilities and install or cancel programs at remote stations.
    • Participate in the planning and execution of fundraising activities.
    • Establish work schedules and assign work to staff members.
    • Confer with directors and production staff to discuss issues, such as production and casting problems, budgets, policies, and news coverage.
    • Review information about programs and schedules to ensure accuracy and provide such information to local media outlets.
    • Develop budgets for programming and broadcasting activities and monitor expenditures to ensure that they remain within budgetary limits.
    • Plan and schedule programming and event coverage, based on broadcast length, time availability, and other factors, such as community needs, ratings data, and viewer demographics.
    • Read news, read or record public service and promotional announcements, or perform other on-air duties.
    • Monitor and review programming to ensure that schedules are met, guidelines are adhered to, and performances are of adequate quality.
    • Prepare copy and edit tape so that material is ready for broadcasting.
    • Perform personnel duties, such as hiring staff and evaluating work performance.
    • Operate and maintain on-air and production audio equipment.
    • Direct and coordinate activities of personnel engaged in broadcast news, sports, or programming.
    • Select, acquire, and maintain programs, music, films, and other needed materials and obtain legal clearances for their use as necessary.
    • Develop ideas for programs and features that a station could produce.
    • Evaluate new and existing programming to assess suitability and the need for changes, using information such as audience surveys and feedback.
    • Operate and maintain on-air and production audio equipment.
    • Develop promotions for current programs and specials.
    • Select, acquire, and maintain programs, music, films, and other needed materials and obtain legal clearances for their use as necessary.

    Skills

    • Installation
      • Installing equipment, machines, wiring, or computer programs.
    • Coordination
      • Changing what is done based on other people's actions.
    • Operations Analysis
      • Figuring out what a product or service needs to be able to do.
    • Troubleshooting
      • Figuring out what is causing equipment, machines, wiring, or computer programs to not work.
    • Management of Material Resources
      • Managing equipment and materials.
    • Social Perceptiveness
      • Understanding people's reactions.
    • Technology Design
      • Making equipment and technology useful for customers.
    • Reading Comprehension
      • Reading work-related information.
    • Writing
      • Writing things for co-workers or customers.
    • Critical Thinking
      • Thinking about the pros and cons of different ways to solve a problem.
    • Active Learning
      • Figuring out how to use new ideas or things.
    • Service Orientation
      • Looking for ways to help people.
    • Learning Strategies
      • Using the best training or teaching strategies for learning new things.
    • Programming
      • Writing computer programs.
    • Speaking
      • Talking to others.
    • Active Listening
      • Listening to others, not interrupting, and asking good questions.
    • Operations Monitoring
      • Watching gauges, dials, or display screens to make sure a machine is working.
    • Operation and Control
      • Using equipment or systems.
    • Time Management
      • Managing your time and the time of other people.
    • Equipment Selection
      • Deciding what kind of tools and equipment are needed to do a job.
    • Management of Financial Resources
      • Making spending decisions and keeping track of what is spent.
    • Monitoring
      • Keeping track of how well people and/or groups are doing in order to make improvements.
    • Negotiation
      • Bringing people together to solve differences.
    • Mathematics
      • Using math to solve problems.
    • Judgment and Decision Making
      • Thinking about the pros and cons of different options and picking the best one.
    • Management of Personnel Resources
      • Selecting and managing the best workers for a job.
    • Persuasion
      • Talking people into changing their minds or their behavior.
    • Quality Control Analysis
      • Testing how well a product or service works.
    • Complex Problem Solving
      • Noticing a problem and figuring out the best way to solve it.
    • Equipment Maintenance
      • Planning and doing the basic maintenance on equipment.
    • Science
      • Using scientific rules and strategies to solve problems.
    • Systems Analysis
      • Figuring out how a system should work and how changes in the future will affect it.
    • Repairing
      • Repairing machines or systems using the right tools.
    • Instructing
      • Teaching people how to do something.
    • Systems Evaluation
      • Measuring how well a system is working and how to improve it.

    Abilities

    • Problem Sensitivity
      • Noticing when problems happen.
    • Speed of Limb Movement
      • Quickly moving your arms and legs.
    • Gross Body Coordination
      • Moving your arms, legs, and mid-section together while your whole body is moving.
    • Written Comprehension
      • Reading and understanding what is written.
    • Information Ordering
      • Ordering or arranging things.
    • Written Expression
      • Communicating by writing.
    • Category Flexibility
      • Grouping things in different ways.
    • Night Vision
      • Seeing at night or under low light.
    • Peripheral Vision
      • Seeing something to your side when your are looking ahead.
    • Depth Perception
      • Deciding which thing is closer or farther away from you, or deciding how far away it is from you.
    • Originality
      • Creating new and original ideas.
    • Oral Comprehension
      • Listening and understanding what people say.
    • Inductive Reasoning
      • Making general rules or coming up with answers from lots of detailed information.
    • Perceptual Speed
      • Quickly comparing groups of letters, numbers, pictures, or other things.
    • Sound Localization
      • Noticing the direction that a sound came from.
    • Fluency of Ideas
      • Coming up with lots of ideas.
    • Speech Clarity
      • Speaking clearly.
    • Explosive Strength
      • Jumping, sprinting, or throwing something.
    • Reaction Time
      • Quickly moving your hand, finger, or foot based on a sound, light, picture or other command.
    • Stamina
      • Exercising for a long time without getting out of breath.
    • Wrist-Finger Speed
      • Making fast, simple, repeated movements of your fingers, hands, and wrists.
    • Extent Flexibility
      • Bending, stretching, twisting, or reaching with your body, arms, and/or legs.
    • Memorization
      • Remembering words, numbers, pictures, or steps.
    • Arm-Hand Steadiness
      • Keeping your arm or hand steady.
    • Spatial Orientation
      • Knowing where things are around you.
    • Manual Dexterity
      • Holding or moving items with your hands.
    • Visualization
      • Imagining how something will look after it is moved around or changed.
    • Visual Color Discrimination
      • Noticing the difference between colors, including shades and brightness.
    • Glare Sensitivity
      • Seeing something even if there is a glare or very bright light.
    • Mathematical Reasoning
      • Choosing the right type of math to solve a problem.
    • Selective Attention
      • Paying attention to something without being distracted.
    • Deductive Reasoning
      • Using rules to solve problems.
    • Auditory Attention
      • Paying attention to one sound while there are other distracting sounds.
    • Speech Recognition
      • Recognizing spoken words.
    • Rate Control
      • Changing when and how fast you move based on how something else is moving.
    • Trunk Strength
      • Using your lower back and stomach.
    • Multilimb Coordination
      • Using your arms and/or legs together while sitting, standing, or lying down.
    • Dynamic Strength
      • Exercising for a long time without your muscles getting tired.
    • Static Strength
      • Lifting, pushing, pulling, or carrying.
    • Flexibility of Closure
      • Seeing hidden patterns.
    • Far Vision
      • Seeing details that are far away.
    • Response Orientation
      • Quickly deciding if you should move your hand, foot, or other body part.
    • Near Vision
      • Seeing details up close.
    • Finger Dexterity
      • Putting together small parts with your fingers.
    • Dynamic Flexibility
      • Quickly and repeatedly bending, stretching, twisting, or reaching out with your body, arms, and/or legs.
    • Speed of Closure
      • Quickly knowing what you are looking at.
    • Oral Expression
      • Communicating by speaking.
    • Hearing Sensitivity
      • Telling the difference between sounds.
    • Number Facility
      • Adding, subtracting, multiplying, or dividing.
    • Time Sharing
      • Doing two or more things at the same time.
    • Gross Body Equilibrium
      • Keeping your balance or staying upright.
    • Control Precision
      • Quickly changing the controls of a machine, car, truck or boat.

    Knowledge

    • Fine Arts
      • Knowledge of the theory and techniques required to compose, produce, and perform works of music, dance, visual arts, drama, and sculpture.
    • Sales and Marketing
      • Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
    • Public Safety and Security
      • Knowledge of relevant equipment, policies, procedures, and strategies to promote effective local, state, or national security operations for the protection of people, data, property, and institutions.
    • Biology
      • Knowledge of plant and animal organisms, their tissues, cells, functions, interdependencies, and interactions with each other and the environment.
    • English Language
      • Knowledge of the structure and content of the English language including the meaning and spelling of words, and rules of composition and grammar.
    • History and Archeology
      • Knowledge of historical events and their causes, indicators, and effects on civilizations and cultures.
    • Administrative
      • Knowledge of administrative and office procedures and systems such as word processing, managing files and records, stenography and transcription, designing forms, and workplace terminology.
    • Customer and Personal Service
      • Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.
    • Medicine and Dentistry
      • Knowledge of the information and techniques needed to diagnose and treat human injuries, diseases, and deformities. This includes symptoms, treatment alternatives, drug properties and interactions, and preventive health-care measures.
    • Communications and Media
      • Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.
    • Psychology
      • Knowledge of human behavior and performance; individual differences in ability, personality, and interests; learning and motivation; psychological research methods; and the assessment and treatment of behavioral and affective disorders.
    • Foreign Language
      • Knowledge of the structure and content of a foreign (non-English) language including the meaning and spelling of words, rules of composition and grammar, and pronunciation.
    • Transportation
      • Knowledge of principles and methods for moving people or goods by air, rail, sea, or road, including the relative costs and benefits.
    • Administration and Management
      • Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.
    • Food Production
      • Knowledge of techniques and equipment for planting, growing, and harvesting food products (both plant and animal) for consumption, including storage/handling techniques.
    • Production and Processing
      • Knowledge of raw materials, production processes, quality control, costs, and other techniques for maximizing the effective manufacture and distribution of goods.
    • Engineering and Technology
      • Knowledge of the practical application of engineering science and technology. This includes applying principles, techniques, procedures, and equipment to the design and production of various goods and services.
    • Economics and Accounting
      • Knowledge of economic and accounting principles and practices, the financial markets, banking, and the analysis and reporting of financial data.
    • Computers and Electronics
      • Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.
    • Building and Construction
      • Knowledge of materials, methods, and the tools involved in the construction or repair of houses, buildings, or other structures such as highways and roads.
    • Mechanical
      • Knowledge of machines and tools, including their designs, uses, repair, and maintenance.
    • Law and Government
      • Knowledge of laws, legal codes, court procedures, precedents, government regulations, executive orders, agency rules, and the democratic political process.
    • Mathematics
      • Knowledge of arithmetic, algebra, geometry, calculus, statistics, and their applications.
    • Physics
      • Knowledge and prediction of physical principles, laws, their interrelationships, and applications to understanding fluid, material, and atmospheric dynamics, and mechanical, electrical, atomic and sub-atomic structures and processes.
    • Geography
      • Knowledge of principles and methods for describing the features of land, sea, and air masses, including their physical characteristics, locations, interrelationships, and distribution of plant, animal, and human life.
    • Philosophy and Theology
      • Knowledge of different philosophical systems and religions. This includes their basic principles, values, ethics, ways of thinking, customs, practices, and their impact on human culture.
    • Sociology and Anthropology
      • Knowledge of group behavior and dynamics, societal trends and influences, human migrations, ethnicity, cultures, and their history and origins.
    • Therapy and Counseling
      • Knowledge of principles, methods, and procedures for diagnosis, treatment, and rehabilitation of physical and mental dysfunctions, and for career counseling and guidance.
    • Chemistry
      • Knowledge of the chemical composition, structure, and properties of substances and of the chemical processes and transformations that they undergo. This includes uses of chemicals and their interactions, danger signs, production techniques, and disposal methods.
    • Education and Training
      • Knowledge of principles and methods for curriculum and training design, teaching and instruction for individuals and groups, and the measurement of training effects.
    • Telecommunications
      • Knowledge of transmission, broadcasting, switching, control, and operation of telecommunications systems.
    • Design
      • Knowledge of design techniques, tools, and principles involved in production of precision technical plans, blueprints, drawings, and models.
    • Personnel and Human Resources
      • Knowledge of principles and procedures for personnel recruitment, selection, training, compensation and benefits, labor relations and negotiation, and personnel information systems.

    Education

    Education
    Bachelor's degree
    Work Experience
    Less than 5 years work experience
    Training
    No on-the-job training

    Pay

    Washington Annual Salary
    79220/yr
    Washington Hourly Wage
    38.09/hr

    Washington Employment Trends

    Currently Employed
    3,300
    Yearly Projected Openings
    350

    Personality

    Enterprising: People interested in this work like activities that include leading, making decisions, and business. They do well at jobs that need:
    • Self-Confidence
    • Leadership Orientation
    • Innovation
    • Adaptability
    • Stress Tolerance
    • Social Orientation

    Tools

    • Audio mixing consoles
    • Desktop computers
    • Digital voice recorders
    • Laser fax machine
    • Media control systems
    • Personal computers
    • Radio core equipment
    • Radio frequency transmitters or receivers
    • Special purpose telephones
    • Tablet computers

    Technology

    • Analytical or scientific software
    • Calendar and scheduling software
    • Data base user interface and query software
    • Document management software
    • Electronic mail software
    • Graphics or photo imaging software
    • Human resources software
    • Instant messaging software
    • Internet browser software
    • Music or sound editing software
    • Office suite software
    • Presentation software
    • Spreadsheet software
    • Video creation and editing software
    • Web page creation and editing software
    • Web platform development software
    • Word processing software